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Event Strategy Guide for Tech Companies

This event strategy guide for tech companies aiming to expand into Japan.
The document introduces the characteristics of the Japanese market, business hurdles when considering expansion, as well as major events in Japan and their strategies.
Please take a look if you are a foreign tech company considering expanding into the Japanese market.
- ▼ Contents
- Attractiveness of the Japanese Market and Challenges for Foreign Tech Companies
- Classification and characteristics of organizers of major events in Japan
- Types of events in Japan
- Key considerations for event marketing in Japan
- To succeed in the Japanese market